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    • Click fraud protection icon Click Fraud Protection

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← Back to Knowledge Base

Terminology

  • How do we detect fraud?

  • How we block competitors

  • What are HTTP Headers?

  • What are MimeTypes?

  • What are predicted clicks saved?

  • What are suspicious clicks?

  • What are Touch Events?

  • What Is a Bot?

  • What is a Botnet?

  • What is a Brute Force Attack?

  • What is a CIDR Block?

  • What Is a Click Farm?

  • What is a Data Management Platform (DMP)?

  • What is a Datacenter Proxy?

  • What is a Demand-Side Platform (DSP)?

  • What is a Dictionary Attack?

  • What Is a DNS Leak?

  • What is a False Negative?

  • What is a False Positive?

  • What Is a Grinch Bot?

  • What is a Headless Browser?

  • What is a Honeypot?

  • What is a Hosting Provider?

  • What is a JA3 Signature?

  • What Is a JavaScript Challenge?

  • What is a Landing Page?

  • What is a Machine Learning Model?

  • What is a Man-in-the-Middle (MitM) Attack?

  • What Is a Mobile Proxy?

  • What is a Proxy Server?

  • What Is a Proxy?

  • What is a Publisher?

  • What is a Referer Header?

  • What is a Residential Proxy?

  • What is a Rotating Proxy?

  • What Is a Scalper Bot?

  • What is a Sniper Bot?

  • What Is a Socket?

  • What is a Spider?

  • What Is a Subnet?

  • What is a Supply-Side Platform (SSP)?

  • What Is a Threshold?

  • What Is a Tor Exit Node?

  • What is a Traffic Source?

  • What is a User Agent?

  • What is a Volumetric Attack?

  • What is a VPN?

  • What is a Web Crawler?

  • What Is a Web Crawler?

  • What Is a Web Scraper?

  • What is a WebRTC Leak?

  • What is a Zombie Computer?

  • What is Accept-Language?

  • What is Account Takeover (ATO)?

  • What is Active Fingerprinting?

  • What is Ad Fraud?

  • What Is Ad Injection?

  • What is Ad Stacking?

  • What is Ads.txt?

  • What is Affiliate Marketing?

  • What is AI Score?

  • What is an Ad Exchange?

  • What is an Ad Network?

  • What Is an Advertiser?

  • What Is an ASN?

  • What Is an Emulator?

  • What Is an Install Farm?

  • What Is an ISP?

  • What is an SSL/TLS Handshake?

  • What is Anomaly Detection?

  • What is App Spoofing?

  • What is App-ads.txt?

  • What is Attribution Fraud?

  • What is AudioContext Fingerprinting?

  • What is Behavioral Analysis?

  • What is Biometric Behavioral Analysis?

  • What is Brand Safety?

  • What is Canvas Fingerprinting?

  • What is CAPTCHA?

  • What is Certificate Pinning?

  • What is Click Fraud?

  • What is Click Injection?

  • What is Click Spamming?

  • What is Click-Through Rate (CTR)?

  • What is Cloaking?

  • What is Color Depth?

  • What is Command and Control (C2)?

  • What is Conversion Rate?

  • What is Cookie Stuffing?

  • What is Cost Per Action (CPA)?

  • What is Cost Per Click (CPC)?

  • What Is Cost Per Mille (CPM)?

  • What is Credential Stuffing?

  • What is Deep Packet Inspection (DPI)?

  • What is Denial of Inventory?

  • What is Device Fingerprinting?

  • What is Device Orientation?

  • What Is DNS over HTTPS (DoH)?

  • What is Domain Generation Algorithm (DGA)?

  • What is Domain Spoofing?

  • What is Entropy?

  • What is Fast Flux?

  • What is Font Fingerprinting?

  • What is General Invalid Traffic (GIVT)?

  • What is Heuristics?

  • What is Invalid Traffic (IVT)?

  • What is Inventory Hoarding?

  • What is IP Reputation?

  • What Is IP Spoofing?

  • What is Jitter?

  • What is Keystroke Dynamics?

  • What is Latency?

  • What Is Layer 7 DDoS?

  • What is Lead Generation?

  • What is Malvertising?

  • What is Mouse Movements?

  • What Is MTU (Maximum Transmission Unit)?

  • What is OpenRTB?

  • What is Packet Sniffing?

  • What is Passive Fingerprinting?

  • What is Password Spraying?

  • What is Performance Marketing?

  • What is Phishing?

  • What is Pixel Stuffing?

  • What is Playwright?

  • What is Programmatic Advertising?

  • What is Puppeteer?

  • What is Rate Limiting?

  • What is Real-Time Bidding (RTB)?

  • What is Rule-based Detection?

  • What Is Screen Resolution?

  • What is Scroll Behavior?

  • What Is SDK Spoofing?

  • What is Selenium?

  • What is Sellers.json?

  • What Is Session Hijacking?

  • What Is SOCKS5?

  • What is Sophisticated Invalid Traffic (SIVT)?

  • What is Spear Phishing?

  • What is Supervised Learning?

  • What is suspicious behavior?

  • What is the Battery Status API?

  • What Is the Dark Web?

  • What is the Interactive Advertising Bureau (IAB)?

  • What Is the Media Rating Council (MRC)?

  • What is the Navigator Object?

  • What is the Plugins Array?

  • What is the SupplyChain Object?

  • What is the Trustworthy Accountability Group (TAG)?

  • What is Time to Live (TTL)?

  • What is TLS Fingerprinting?

  • What is Traceroute?

  • What Is Transmission Control Protocol (TCP)?

  • What Is Unsupervised Learning?

  • What is User Datagram Protocol (UDP)?

  • What is Viewability?

  • What is VPN?

  • What Is WebGL Fingerprinting?

  • What is WebSocket?

  • What is Whois Data?

  • What is X-Forwarded-For?

  • Why is tracking OS important in protecting your campaigns?

ClickPatrol™ blocks bots, competitors and scrapers from your ads. So every visitor is real.

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ClickPatrol is a click fraud detection and PPC protection software platform. ClickPatrol helps advertisers detect and prevent invalid clicks, fake traffic and suspicious activity in paid advertising campaigns.

ClickPatrol monitors traffic from Google Ads, Microsoft Ads and other advertising platforms to identify patterns such as repeated clicks, suspicious IP addresses, bot traffic, low quality placements and non human behaviour. ClickPatrol helps businesses and agencies reduce wasted ad spend by giving them clearer insight into traffic quality and by supporting automatic protection against suspicious clicks.

ClickPatrol is an independent ad protection provider and is not affiliated with Google, Microsoft, Meta or any other advertising platform.

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