What Is a Click Farm?

A click farm is a place that produces internet traffic in large quantities for various purposes. It can be run as a company providing a range of services based on digital engagement, or it can function independently to generate clicks for various goals. Click farms come in the shape of farms and troll factories.

Click farms can be a form of click fraud. Click farm masters employ large groups of low-paid workers to click on advertising links, generating fake or empty clicks. Click farm workers usually create new online personas (name, DOB, email address, and Facebook account) for each click.

Click farms are more prevalent in developing countries, such as China, India, Nepal, Sri Lanka, Egypt, Indonesia, the Philippines, and Bangladesh.

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