How does the Dashboard work?

Table of Contents

  1. Get an instant overview of your ad traffic quality
  2. Key Metrics to Monitor
  3. Navigate Your Dashboard

Get an instant overview of your ad traffic quality

The ClickPatrol dashboard provides real-time insights into your ad traffic, helping you monitor and optimize your campaigns efficiently. With this overview, you can track fake traffic, bots, crawlers, and dark web users to ensure your budget is spent on genuine visitors.

Key Metrics to Monitor

  • Total Clicks – The number of all incoming clicks on your ads.
  • Blocked Clicks – The number of detected fake clicks that ClickPatrol has blocked.
  • Reallocated Budget – The amount of ad spend saved by filtering out fake traffic.

Navigate Your Dashboard

  • Reports – Access detailed breakdowns of your traffic, including sources and suspicious activity.
  • Reallocated Budget – Track how much of your ad spend has been saved and redirected to real users.
  • Configuration – Adjust detection settings and customize rules based on your needs.
  • Invitations – Manage team access and invite users to your ClickPatrol account.

With real-time monitoring, you can quickly identify trends, reduce ad fraud, and improve the overall performance of your campaigns.

Bernt

Bernt is the CMO at ClickPatrol, leading the charge in making ad protection and data security accessible for SMEs. With a passion for cutting through complexity, Bernt focuses on clear, effective strategies that help businesses safeguard their marketing budgets without the corporate fluff.

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